SOCIAL MEDIA COORDINATOR JOBS

SOCIAL MEDIA COORDINATOR

As a Social Media Coordinator, you'll be a pivotal force in shaping and executing social media strategies that drive brand recognition, connect with our target audience, and enrich our online visibility. Your role entails managing social platforms, crafting content, monitoring conversations, and assessing performance metrics. We seek a candidate who's both creative and organised, possessing a profound grasp of social media platforms, trends, and effective practices.

Responsibilities:

Social Media Strategy and Planning:

• Contribute to the formulation and execution of social media strategies, aligning them with business objectives, target audience, and industry dynamics.
• Uncover social media opportunities and trends via market research and competitor analysis.
• Collaborate with the broader marketing team to harmoniously integrate social media strategies into holistic marketing initiatives.
• Define clear goals and objectives for social media campaigns, crafting KPIs and metrics to gauge success.

Content Creation and Curation:

• Originate captivating and pertinent content for social media platforms, spanning text, images, videos, and graphics.
• Curate and share impactful content from authoritative sources to augment brand credibility and audience engagement.
• Collaborate seamlessly with design and creative teams, co-creating visually alluring and shareable social media assets.
• Maintain consistency in brand messaging and visual identity across all social media channels.

Social Media Management:

• Assume responsibility for nurturing and managing social media accounts across diverse platforms – Facebook, Instagram, Twitter, LinkedIn, YouTube, and more.
• Skillfully schedule and publish social media posts, ensuring the regular and coherent flow of content.
• Monitor social media conversations, respond promptly and professionally to comments and inquiries.
• Foster active engagement with the online community, forging positive relationships and steering brand-driven conversations.

Social Media Advertising and Promotion:

• Engineer and enact paid social media advertising campaigns to heighten brand visibility, expand reach, and cultivate leads.
• Optimise ad targeting, budget allocation, and ad design to extract maximum effectiveness and return on investment.
• Scrutinise and interpret social media advertising performance, generating insights and prescriptions for enhancements.

Analytics and Reporting:

• Leverage social media analytics tools to track and quantify key performance indicators – reach, engagement, conversion rates, and more.
• Generate regular reports on social media performance, showcasing insights and actionable recommendations for betterment.
• Stay attuned to the shifting currents of social media trends, algorithm shifts, and optimal practices to ensure competitive standing.

Experience:

• Bachelor's degree in marketing, communications, or a related field.
• Proven experience in roles like Social Media Coordinator, Social Media Specialist, or analogous positions.
• Comprehensive grasp of social media platforms, trends, and superlative practices.
• Potent communication skills in both writing and speech, adept at fashioning compelling social media content.
• Proficiency with social media management tools and scheduling platforms.
• Familiarity with social media advertising platforms such as Facebook Ads Manager or LinkedIn Ads.
• Basic understanding of social media analytics tools like Facebook Insights or Twitter Analytics.
• Creative aptitude, conjuring innovative ideas for riveting social media content.
• Robust organisational abilities for managing multiple platforms and meeting deadlines.
• Self-reliance, adept at prioritising tasks and thriving in fast-paced environments.

If you're a social media aficionado, brimming with creative ideas and meticulous attention to detail, and are fervently dedicated to driving engagement via digital platforms, we're eager to connect with you. Join us as a Social Media Coordinator, fuel our brand presence, spark audience interactions, and amplify social media success.

This is an example of one of the expert roles the team at S2M have placed previously. If you are looking for Social Media Coordinator job opportunities in Sydney, Brisbane, Melbourne or any other Australian city, simply register your resume with S2M.

OPPORTUNITIES ACROSS THE DIGITAL SECTOR