SOCIAL MEDIA MANAGER JOBS

SOCIAL MEDIA MANAGER

As a Social Media Manager, you'll wield a pivotal role in crafting and executing social media strategies that catapult brand visibility, nurture connections with our target audience, and ignite customer engagement. Your portfolio encompasses the stewardship of social media platforms, supervision of content creation, vigilant monitoring of digital dialogues, and the astute analysis of performance metrics. The archetype we seek boasts strategic acumen, a profound grasp of social media platforms and dynamics, along with sterling communication and leadership acumen.

Responsibilities:

Social Media Strategy and Planning:

• Champion the development and seamless execution of holistic social media strategies harmonised with business objectives, target audience preferences, and industry trends.
• Undertake comprehensive market research, rigorous competitor analysis, and granular audience insights to pinpoint lucrative social media prospects and emerging trends.
• Forge a close-knit collaboration with the marketing team, melding social media strategies into the broader canvas of marketing initiatives.
• Set out goals, objectives, and precise KPIs to chart the course for social media campaigns and endeavours.

Content Creation and Curation:

• Assemble captivating and riveting content tailored to resonate across various social media platforms, spanning text, images, videos, and graphics.
• Curate and judiciously disseminate top-tier content from reputable sources, serving to heighten brand trustworthiness and ratchet up audience engagement.
• Foster seamless collaboration with design and creative squads to usher forth visually arresting, shareable social media assets.
• Safeguard the unbroken coherence of brand messaging, voice, and visual identity across the entire spectrum of social media channels.

Social Media Management:

• Herald the oversight and meticulous maintenance of social media accounts traversing diverse platforms including, but not confined to, Facebook, Instagram, Twitter, LinkedIn, and YouTube.
• Shepherding the formulation and execution of social media content calendars, schedule posts to amass maximum reach and engagement.
• Exercise vigilant vigilance over social media dialogues, swiftly responding to comments and queries with professionalism and promptness.
• Enmesh with the online community, stoking positive relationships, and kindling dynamic conversations around our brand.

Social Media Advertising and Promotion:

• Engage in the art of fabricating and enacting paid social media advertising campaigns, designed to propel brand recognition, extend reach, and induce conversions.
• Navigate the complexities of ad optimisation, embracing ad targeting finesse, budget allocation savvy, ad creativity, and methodical A/B testing.
• Assiduously track social media advertising trends, features, and optimal practices to execute campaigns with consummate precision.
• Confer closely with the marketing team to assure that social media advertising seamlessly aligns with the strategic thrust of overall marketing initiatives.

Analytics and Reporting:

• Exploit social media analytics tools to meticulously track and gauge pivotal performance metrics encompassing reach, engagement, conversions, and audience demographics.
• Apply a data-driven lens to scrutinise insights, thereby crystallising actionable wisdom to orchestrate the optimisation of social media strategies and campaigns.
• Unfurl regular, well-structured reports spotlighting the panorama of social media performance, embellished with insights, discernible trends, and potent recommendations for enhancement.
• Act as a vigilant sentinel, attuned to the burgeoning tapestry of emerging social media trends, algorithmic shifts, and industry benchmarks.

Experience:

• Bachelor's degree in marketing, communications, or a related discipline.
• Tangible, proven experience as a Social Media Manager or akin designation.
• An intimate acquaintance with social media platforms, their nuanced trends, algorithms, and the bedrock of best practices.
• Demonstrable prowess in crafting engaging, impactful social media content marked by both written and verbal excellence.
• Fluent command over an array of social media management tools, scheduling platforms, and analytics mechanisms.
• Acquaintance with the terrain of social media advertising platforms, exemplified by the likes of Facebook Ads Manager or LinkedIn Ads.
• Possess the ability to give life to comprehensive social media strategies that seamlessly dovetail with business objectives and cater to the coveted target audience.
• Honed organisational skills equipped to nimbly manage the delicate juggling act of multiple social media platforms, campaigns, and deadlines.
• Possess a flair for data analysis, complemented by the competency to distill actionable insights from the data deluge.
• An innate creative spark driving the innovation in generating ideas for arresting social media content and campaigns.
• Demonstrate exceptional leadership acumen, coupled with an adeptness at overseeing teams and adept collaboration with cross-functional units.

If you're the embodiment of strategic thought, a devotee of social media landscapes, and a creative maven equipped with leadership finesse, we are eager to connect with you. Step into the role of a Social Media Manager and contribute to erecting our brand presence, fostering audience engagement, and spearheading the triumphs of social media.

This is an example of one of the expert roles the team at S2M have placed previously. If you are looking for Social Media Manager job opportunities in Sydney, Brisbane, Melbourne or any other Australian city, simply register your resume with S2M. 

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